Meltzer Hellrung / Brand Identity
BRAND IDENTITY
Client: Meltzer Hellrung is a Chicago-based, boutique law firm that provides pragmatic business immigration management support to navigate the U.S. immigration system, as well as responsive, day-to-day legal services for businesses and entrepreneurs.
Client challenge: Create a brand identity for the firm that included graphic standards and a collateral library of process and guidance reference tools to be used by their clients.
Our approach: The logo mark became a simple circle referencing the global factor of immigration. Typography was streamlined to further convey a simple, helpful approach in an arena that can be mired with details.
Services: Logo Design + Brand Guidelines + Brand Identity + Corporate Identity: Business Card, Envelope, Letterhead Design + Collateral Library
Industry: Legal